Goodmail Systems Promotes John Ouren to President

International expansion, broadened ISP network and new products on deck for creator of CertifiedEmail trusted class of email

MOUNTAIN VIEW, Calif., Feb. 20, 2007-- Goodmail Systems, Inc., creator of the CertifiedEmail system of trusted email, today announced the promotion of John Ouren to president of worldwide services for the company. In his expanded role Ouren will oversee worldwide market development for CertifiedEmail including all corporate business development and marketing activities.

"As we expand globally and broaden our ISP network to include many new additional partners, it has become clear that John is well positioned to take Goodmail to the next level," said Richard Gingras, chairman, CEO and co-founder of Goodmail Systems, Inc. "John's background and experience make him the right person for the job. He has the necessary qualities and know-how to continue the company's growth and to establish Goodmail as a leader in the complex and ever-changing email ecosystem."

Ouren previously served as senior vice president of sales and business development at Goodmail. He was responsible for managing the company's sales, business development and strategic alliances. Prior to Goodmail, Ouren was senior vice president of sales, services and field operations at Digital Impact, a leading provider of email marketing technology and services acquired by Acxiom Corporation last year. Prior to his work with Digital Impact, Ouren was both a founding member of the e-commerce practice and leader in the financial services practice at McKinsey & Company where he provided strategic and operating expertise to leading software companies and financial services firms worldwide.

Goodmail's CertifiedEmail provides a unique means of signaling email legitimacy and safety to recipients while providing accredited volume senders a secure, trusted channel of communications with their existing customers. Recent case study data shows CertifiedEmail can improve click-through rates and business results (logins, revenue per email) by 25 percent to 35 percent, resulting in an ROI in the 300 percent to 600 percent range. Known for the unique blue-ribbon envelope icon indicating a CertifiedEmail message, the CertifiedEmail service was launched with the support of major ISPs including AOL and Yahoo!

"With the recent rise in spam and other forms of email-borne threats, legitimate senders are suffering further erosion of email program effectiveness, while consumers are becoming even more frustrated and angry," said Ouren. "Technologies that eliminate spam and fraudulent email only go so far; the need now is clearer than ever for a trusted-class of email that specifically marks authentic messages from legitimate senders, letting consumers regain control of their inboxes and senders see improvements in email metrics."

About Goodmail Systems

Goodmail Systems makes CertifiedEmail™, the industry standard class of trusted email. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic email messages from legitimate commercial and nonprofit email senders. Each CertifiedEmail is sent with a cryptographically secure token that assures authenticity, and is marked in the inbox with a unique blue ribbon envelope icon, enabling consumers to visually distinguish email messages which are real and sent from email senders with whom they have a pre-existing relationship. Available to email senders meeting strict standards for best practices and low complaint rates, it is the only class of email available that assures delivery of all opt-in email messages to the inbox, with links and images automatically rendered intact, yielding measurable improvements in email campaign effectiveness. CertifiedEmail has been adopted by seven of the nation's top ten email mailbox providers, and is in use by 500 commercial, government and non-profit senders. It is supported in North America and Europe by a wide network of email platforms and service providers.

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